Case study

Case study: one listing, 46 photos, 48 hours

An agent sent us every photo of a double-storey Gauteng listing: 46 unedited frames straight off the camera, many angles of the same rooms, empty spaces and furnished ones. Within 48 hours the finished photos came back: the best angle of every room and space, 17 in all, staged or digitally enhanced, plus a ready-to-post description. This page shows exactly what that delivery looked like, with the owner's permission.

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Last reviewed: 2026-07-19.

The delivery, in numbers

46 photos sent in
17 photos staged or digitally enhanced
1 ready-to-post description, included free
48h from upload to delivery

Why 46 photos become 17 heroes

Agents photograph generously: four angles of the lounge, three of the kitchen, two of each bedroom. That is exactly right, because more angles help us choose. But a listing does not need fifty staged photos; it needs one show-stopper of every room and space.

So we choose the single best angle of each room and finish that one to a polished, photoreal standard: staged where furniture sells the space, digitally enhanced where the photo just needs lifting. Seventeen finished photos came back, and buyers see each space at its best exactly once.

Four of the 46, as they arrived: the same open-plan area from four angles. One was the keeper, and it came back staged.

Unedited photo 1 of the same open-plan living and kitchen area, before staging — Before4 photos of one room

Unedited photo 2 of the same open-plan living and kitchen area, before staging — Before4 photos of one room

The strongest angle of the same open-plan living area, virtually staged by ProperPics and marked as virtually staged — After1 staged hero shot

Drag to compare

Six deliveries from the set, one for each kind of space in the house: the open-plan lounge, the main bedroom, a child's room, a bathroom, the pool deck, and the front elevation as a dusk shot. Drag the handle, or tap Before and After, to compare each photo the agent sent with the photo we returned. The full set is in our before and after gallery. See the full before and after gallery.

An open-plan living area with dated couches, before restyling — We cleared the dated couches, kept every wall, window and finish exactly as photographed, and restyled the space as a modern lounge.

The same open-plan living area cleared and virtually staged as a modern lounge by ProperPics — We cleared the dated couches, kept every wall, window and finish exactly as photographed, and restyled the space as a modern lounge.

A furnished main bedroom with a plain double bed, before restyling — The dated bed made way for a dressed double, styled around the slat wall and dressing nook.

The same bedroom virtually staged around its slat wall and dressing nook by ProperPics — The dated bed made way for a dressed double, styled around the slat wall and dressing nook.

A children's room with a bunk bed and toys, before restyling — The bunk room became a plush double bedroom, and the resident Pikachu kept its place.

The same room virtually staged as a plush double bedroom by ProperPics — The bunk room became a plush double bedroom, and the resident Pikachu kept its place.

A fitted bathroom before styling — Bathrooms get décor only: towels, plants and styling, never new fittings.

The same bathroom with towels, plants and styling added by ProperPics — Bathrooms get décor only: towels, plants and styling, never new fittings.

An empty pool deck, before staging — The pool deck gained an outdoor lounge. The structure, pool and view are untouched.

The same pool deck virtually staged with an outdoor lounge by ProperPics — The pool deck gained an outdoor lounge. The structure, pool and view are untouched.

The front of the house photographed in daylight, before the dusk treatment — The midday shot came back as dusk: an evening sky and the interior lights on. The house, planting and structure are exactly as photographed.

The same front elevation returned as a dusk shot by ProperPics, with an evening sky and the interior lights on — The midday shot came back as dusk: an evening sky and the interior lights on. The house, planting and structure are exactly as photographed.

What got staged, room by room

The open-plan living area arrived with dated couches; they came out, and a modern lounge went in. The empty dining corner gained a dining zone and the island got seating and fresh fruit. Upstairs, a sparse pyjama lounge became a full lounge and dining corner, three bedrooms were staged around their own features, and the children's bunk room came back as a plush double, with the resident Pikachu still in place.

Bathrooms got towels, plants and styling, never new fittings. The scullery's coffee corner was dressed with small appliances and marked digitally enhanced, not staged. The pool deck gained an outdoor lounge, and the front elevation, shot at midday, came back as a dusk photo with an evening sky and the interior lights on.

What we never touch

Every wall, window, floor, fitting and finish stayed exactly as photographed, defects included. Every staged image carries a visible mark, the description discloses the staging, and the agent keeps the originals. Photos are deleted after 30 days, in line with POPIA.

And when a listing needs more

Ask us and a delivery can also include a dusk version of the best exterior at no extra cost: a warm evening sky over the same photo, yours to use or skip. This listing's exteriors worked in daylight, so they were enhanced as shot. Choose a look for the staging too: modern, minimalist, classic, luxury, coastal or Scandinavian, or let us pick to suit the home.

Read our staging disclosure, or see what a listing costs.

Your listing could be next

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